Andromeda
Technical Product Strategy & Advisory
I help founders and product teams make high-stakes product decisions under real technical, organizational, and business constraints.

What Clients Are Saying

  • "Annie's exceptional product skills and particular expertise in UX were essential to the success of a 0-1 product development project that we worked on together. She helped me craft a comprehensive Product Requirements Document and User Journeys for an Automotive IoT data translation tool."

    — Engineering Manager, Fortune 500 automotive manufacturer

  • "Every time I worked with Annie on a project, it was a model of collaboration. I always looked forward to working with her because she brings a lot of positive energy and thoughtful perspectives to the process and really values what others have to say."

    — Former Product Marketing Partner, Fortune 10 technology company

  • "Her ability to align goals and consistently achieve them sets her apart from others in the field."

    — Former Stakeholder, Stealth Startup

  • "Annie is an expert Product Manager and UX Researcher. She mentored me on both when we worked together on a high-visibility product, explaining the ins and outs of user research, analytics, prioritization, and just how much comprises the user experience."

    — Former Stakeholder, Chief Data Architect, Fortune 500 Enterprise

  • “Committed to quality, Annie brings different perspectives and provides a global view of a product while keeping the relevant details in mind. Her contributions not only impact the products she works on but also extend to other products that benefit from the insights she provides.”

    — Developer Advocate, Fortune 10 tech company

  • “As a result of her efforts, the project delivered defined requirements to be implemented by product development to provide a consistent UX for developers, architects and analysts.”

    — VP of Product, Fortune 100 company

HOW THIS WORKS

Overview of what I offer

How it applies to you

What to expect throughout our engagement

Next steps

Watch video to learn more

Services

What are you looking for?

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Fixed Engagements
Product Strategy & Direction
Insights Services
Market Research
Competitive Analysis
High-level
Competitive Analysis
Deep-dive
Planning Services
Product Requirements
Strategic Roadmap
Tactical Roadmap
Ongoing Advisory
Ongoing Advisory
Starter Core Premium

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What each engagement actually involves

Core Engagement
Product Strategy & Direction

The foundational engagement. For teams and founders navigating complex product decisions — where the stakes are high, the constraints are real, and clarity is what's needed most.

Duration 2–3 weeks
Best for High-stakes direction setting, product pivots, early-stage strategy
What's included
  • Vision & mission definition
  • Strategy definition
  • Strategic action plan
  • Product strategy document
Fixed Engagement
Insights Services

Understand the landscape before you build. Grounded in real data — not assumptions.

  • Market segmentation
  • Gap analysis
  • Industry & market trends
1 week

A strategic overview of where you sit relative to the competition and where the opportunities are.

  • High-level competitive landscape summary
  • Identified opportunities & outcomes at a strategic level
1 week

A thorough dissection of the competitive landscape — features, workflows, strategy, and risk.

  • Detailed feature comparison
  • Detailed component analysis
  • User journey & workflow comparison
  • Strategic implications
  • Risk/opportunity modeling
2–3 weeks
Fixed Engagement
Planning Services

Translate ambiguous needs into clear, actionable requirements your team can build from.

  • Requirements gathering
  • Requirements definition
  • PRD with 1 iteration
1 week

A long-horizon view of where you're going and how to get there — built around your constraints, not a template.

  • Breakdown of roadmap items
  • Prioritization
  • Long-term roadmap (2–5 years) with 1 iteration
1–2 weeks

Near-term execution clarity — what to build, in what order, and why.

  • Breakdown of roadmap items
  • Prioritization
  • Short-term roadmap (0–2 years) with 1 iteration
1–2 weeks
Ongoing
Advisory Retainer
Starter

You have questions that need a sharp outside perspective — but you're not ready for heavy ongoing involvement. A focused monthly engagement to get strategic input when you need it.

  • 2 focused 45-min calls per month
  • Async support
  • 48-hour response window
Core

You're moving from thinking to building and need someone in your corner on a regular basis. Consistent strategic support with room for the occasional concrete deliverable.

  • 4 calls/month (weekly cadence)
  • 1 lightweight deliverable if needed
  • 24-hour response window
Premium

You're in the thick of it — active build, fast decisions, high stakes. This is full strategic partnership: always in the loop, always available when it matters.

  • Weekly calls, every month
  • Team reviews & async collaboration
  • Available beyond scheduled calls as needed

Still figuring it out? The intro call is where it all starts.

Book Intro Call

FAQs

  • Book a 30-minute intro call. You'll answer a few short questions first, which gives me enough context to show up prepared. During the call, we dig into your needs, how I work, and whether there's a genuine fit. If there is, I'll follow up with a scoped proposal. If not, I'll say so, and point you in a better direction if I can.

  • Every engagement is scoped individually based on what the work actually requires — the problem, the complexity, and the right level of involvement. After the intro call, I'll put together a proposal that outlines the scope and pricing clearly. Once we're aligned, that gets formalized in a contract before anything starts.

  • Yes. The services are designed to be modular and stackable, not mutually exclusive. Many engagements involve a combination of services running in parallel. We'll figure out the right mix during the scoping conversation.

  • Yes. If new needs emerge once work is underway, we can discuss expanding the scope or layering in additional services. Anything new gets scoped and agreed upon before it kicks off.

  • It happens, and it's fine. An honest conversation early on is more mutually useful than forcing something that isn't compatible. If we're not the right match, I'll tell you directly, and suggest what kind of support might serve you better if I can.

Get in Touch

Ready to talk?
Let's figure out
if we're a good fit.